Mobile TV: potential assessment and introduction strategy
One of the largest players on the Belgian telecom market commissioned a representative survey of the Flemish population (n:622) with a view to potential assessment (PSAP) for mobile television and the formulation of guidelines for a possible introduction strategy (BPM).
Duration of the project
The project runs from 01/06/2007 - 01/12/2007.
Staff involved
Clusters
Financed by
- Contract research